New Balance has created a collection of high-quality performance footwear, apparel and accessories that all feature a pink ribbon, the universal symbol of breast cancer awareness. The Lace Up for the Cure® Collection is distinguished by a special hang-tag that explains the significance of the pink ribbon and the company's 19 year relationship with the Susan G. Komen for the Cure.
Wear the Lace Up for the Cure Collection to honor loved ones who have been affected by the disease, to celebrate survivors and to demonstrate support for the cause.
New Balance will contribute 15% of wholesale sales from the Lace Up for the Cure® Apparel & Footwear Collection with a guaranteed minimum donation of $500,000 up to a maximum of $1 million to Susan G. Komen for the Cure.
Lace Up! You'll love how it feels to help. Click here for a list of online retailers that carry the Lace Up for the Cure® Collection.
Lace Up for the Cure is a registered trademark of Susan G. Komen for the Cure.